Whether or not the standard of living made possible by mass production and in turn by mass circulation, is supported by and filled with the work of us hucksters, I guess is something that only history can decide. Leo Burnett circulationdecidefill share on social
I regard a great ad as the most beautiful thing in the world. Leo Burnett beautifulgreatregard Change image and share on social
I have learned that you can't have good advertising without a good client, that you can't keep a good client without good advertising, and no client will ever buy better advertising than he understands or has an appetite for. Leo Burnett advertiseappetitebuy share on social
If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks. Leo Burnett artnaturallynotice Change image and share on social
Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read. Leo Burnett funinvitemake Change image and share on social
I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death. Leo Burnett advertisebelievebore Change image and share on social
Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink. Leo Burnett abilityadvertisebusiness Change image and share on social
The secret of all effective advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships. Leo Burnett advertisecreationeffective Change image and share on social
Fun without sell gets nowhere but sell without fun tends to become obnoxious. Leo Burnett funobnoxioussell Change image and share on social
I have learned that it is far easier to write a speech about good advertising than it is to write a good ad. Leo Burnett advertiseeasygood Change image and share on social
