If I ask for money, all I get is advice. But if I ask for advice, I end up getting money. John Quelch adviceendmoney Change image and share on social
America's health depends on all businesses, not just healthcare companies, to do their part. John Quelch americabusinesscompany Change image and share on social
The Trump brand is complicated because it conflates a personal brand with a corporate brand. That means that the Trump persona affects the corporate reputation in a more direct way than, say, Richard Branson's actions affect Virgin. John Quelch actionaffectbrand share on social
Every time there is a recession, consumers will typically be more cautious, more conservative, take more time, and make more serious price-performance trade-offs. John Quelch cautiousconservativeconsumer Change image and share on social
When times are good, there is budget available for increased research on secondary products or customers. John Quelch budgetcustomergood Change image and share on social
If you have market power like Nike, you can set terms that are much tougher because athletes value the endorsement of Nike - it means as much to them as it does to the company. John Quelch athletecompanyendorsement Change image and share on social
Understanding place is critical to achieving corporate growth. John Quelch achievecorporatecritical Change image and share on social
There are distinct categories of consumers, each of which needs to be addressed in a different way. John Quelch addresscategoryconsumer Change image and share on social
Every company, large and small, has an impact on health. John Quelch companyhealthimpact Change image and share on social
Instead of being focused on teaching what we already know, we now have to be focused on creating new knowledge that is China-based, because it's absolutely clear that China is going to shift from a production economy to a knowledge economy. John Quelch absolutelybasechina share on social