There are distinct categories of consumers, each of which needs to be addressed in a different way. Download Download Share on Facebook Share on Twitter Rotate quotes address category consumer
Changing our consumer behaviour is similar to quitting smoking. Unless people are shocked into doing it, either by social disapproval or family disapproval or fear of the medical consequences, they'll just keep on smoking. John Quelch behaviourchangeconsequence share on social
Personal brand equity erodes much faster than corporate brand equity. John Quelch brandcorporateequity Change image and share on social
If I ask for money, all I get is advice. But if I ask for advice, I end up getting money. John Quelch adviceendmoney Change image and share on social
The Audio Home Recording Act directly says that noncommercial copying by consumers is lawful. David Boies actaudioconsumer Change image and share on social
At CARE, a leading humanitarian organization, we recognize people live their lives in a holistic manner. Issues such as health care, education and economic empowerment cannot be addressed in a vacuum. Thus, effective programs need to tackle the multiple root causes of poverty. Helene D. Gayle addresscareeconomic share on social
Darwin recognized the fact that paleontology then seemed to provide evidence against rather for evolution in general or the gradual origin of taxonomic categories in particular. George Gaylord Simpson categorydarwinevidence Change image and share on social