Let's hope brands recognize that the true power of this technology is not its reach but its ability to communicate substance that adds meaning to our lives. Otherwise, brands will be investing in technology that consumers simply won't buy. Simon Mainwaring abilityaddbrand share on social
As we all know, lasting relationships can't be rushed. Simon Mainwaring lastrelationshiprush Change image and share on social
Gluttony might be innocuous were it not for the fact that gluttons tend to disregard whether their self-serving behaviors harm anyone else. We don't need to look far and wide to find examples of gluttonous behavior, as they are numerous throughout the history of capitalism. Simon Mainwaring behaviorcapitalismdisregard share on social
What today's business reality makes clear is that brands cannot survive in a society that is failing economically, socially, ethically, and morally. Simon Mainwaring brandbusinessclear Change image and share on social
No one doubts the enormity of the social challenges we face around the world but one critical element of our response must be the generation of new thinking and ideas. Yet creating the conditions that make this possible is not simple. Simon Mainwaring challengeconditioncreate share on social
Refuse to accept the belief that your professional relevance, career success or financial security turns on the next update on the latest technology. Sometimes it's good to put the paddle down and just let the canoe glide. Simon Mainwaring acceptbeliefcanoe share on social
As a function of the easy access to information provided by the Internet, and the ease with which it can be shared thanks to social media, consumers are now better informed as to the behavior of brands and the multiple global crises we face. Simon Mainwaring accessbehaviorbrand share on social
Executives can no longer hide behind the corporate veil. They need to be accountable for what their companies do, because entities are responsible for socially irresponsible behavior. Simon Mainwaring accountablebehaviorcompany Change image and share on social
The simple act of saying 'thank you' is a demonstration of gratitude in response to an experience that was meaningful to a customer or citizen. Simon Mainwaring actcitizencustomer Change image and share on social
Technology is teaching us to be human again. Simon Mainwaring humanteachtechnology Change image and share on social
