My cooking is simply ingredients plus umami. Nobu Matsuhisa cookingredientsimply Change image and share on social
In Japan, I have my own line of dinnerware, but I'm not aggressive about pursuing those projects. Nobu Matsuhisa aggressivedinnerwarejapan Change image and share on social
Large fish such as tuna are shown already cut into fillets and bought by the block. Fillets should be almost transparent. Avoid tuna that looks rainbow-colored or black. Nobu Matsuhisa avoidblackblock Change image and share on social
Sushi is something very exclusive. It is not like a McDonald's, not like a hot dog, not like a French fry. It's very high-class cooking in Japan. Nobu Matsuhisa classcookdog Change image and share on social
I cannot bring myself to wear the Nobu hats, or the Nobu T-shirts. But the chef's jacket, that is mine. And when I wear it, I am very proud of myself. Nobu Matsuhisa bringchefhat Change image and share on social
Dashi remains unfamiliar to most French and American cooks, who tend to reach for a bouillon cube to do many of the same things. But dashi is worth preparing and using the way the Japanese do: for poaching fish, as a soup base, and in simmered dishes. Nobu Matsuhisa americanbasebouillon share on social
When I'm in L.A., I go to Spago because the chef is a friend of mine. Nobu Matsuhisa cheffriendmine Change image and share on social
I started cooking when I was 18 years old, and now I have restaurants all over the world. Nobu Matsuhisa cookrestaurantstart Change image and share on social
I like both potatoes and rice. You can do a lot with both of them. But if I could eat only one carbohydrate for the rest of my life, I wouldn't choose bread, potatoes or even noodles. I'd go for rice instead; I eat more of that than anything else. Nobu Matsuhisa breadcarbohydratechoose share on social
I enjoy people who have passion, whether it is as a musician or whatever they do. All people who have success keep it very basic. Try your best. But without passion, you will not have success. Nobu Matsuhisa basicenjoymusician Change image and share on social
