Everybody is so busy talking about 'Twittering' and talking about the new technologies and talking about this and that, but they don't talk about creativity. George Lois busycreativitytalk Change image and share on social
When I lecture kids, I say, 'You've got to be ambitious by the advertising - ambitious. You've got to say, 'See, this product? Maybe I can change the world with this product.'' They look at me like I'm nuts, but that's what you can do. George Lois advertiseambitiouschange share on social
When you think of a brand, you should immediately understand it from the advertising attitude, from the words and visuals. George Lois advertiseattitudebrand Change image and share on social
I had a fistfight with every kid on my block. I got about fifteen broken noses to prove it. Part of it was also because I was always drawing, and I always had an artist portfolio with me. But I was a tough kid. I won their respect. George Lois artistblockbreak share on social
To me, great advertising can make food taste better, can make your car run smoother. It can change your perception of something. Is it wrong to change your perception about something? Of course not. I'm not lying; I'm just saying, 'This one's more fun, this one's more exciting.' George Lois advertisecarchange share on social
When I did 'Esquire,' I did a lot of celebrity covers, but the celebrity cover was Hubert Humphrey as a dummy, sitting on Lyndon Johnson's lap and aping his feelings about the war. I did celebrity covers that made a difference in what was going on in American culture. George Lois americancelebritycover share on social
I'm sounding like an old fart talking about how bad advertising is today, but it's true. Advertising sucks. Guys like me and Bob Gage and certainly Bill Bernbach and two or three other guys, we exemplified and led the creative revolution. George Lois advertisebadbernbach share on social
I may have destroyed world culture, but MTV wouldn't exist today if it wasn't for me. George Lois culturedestroyexist Change image and share on social
If you work with convictions, people have got to listen to you. George Lois convictionlistenpeople Change image and share on social
In professional work - certainly in the arts and graphics - 99% of people have zero courage. They blow with the wind. George Lois artblowcourage Change image and share on social