When you think of a brand, you should immediately understand it from the advertising attitude, from the words and visuals. Download Download Share on Facebook Share on Twitter Rotate quotes advertise attitude brand
Trends can tyrannize; trends are traps. In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction. George Lois creativedirectionfact share on social
Museums are custodians of epiphanies, and these epiphanies enter the central nervous system and deep recesses of the mind. George Lois centralcustodiandeep Change image and share on social
What I taught myself was that in any problem you get, you've got to come up with an innovative, brilliant, kind of unusual, stunning solution. George Lois brillianthaveinnovative Change image and share on social
Hammer down product fundamentals first. Make sure you've got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. Ryan Holmes advertisecreatedouble share on social
I know that, for me, I need to try to cover myself while breastfeeding so that no one snaps a picture. If this wasn't the case, I probably wouldn't mind as much because my son is my biggest concern. My attitude is, if someone sees a little somethin' somethin', don't look if you don't like it. Kourtney Kardashian attitudebigbreastfeed share on social
Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make. John McKinley branddecisionlitmus Change image and share on social