Look at the news stand, you know? I mean, it's a cacophony of famous people or people who want to be famous with blurbs all around it, and it's supposed to be, you know, that's supposed to be creativity in journalism. My God, it's unbelievable. It's shocking. George Lois blurbcacophonycreativity share on social
I don't design. I get what I think is a big idea, and I put the idea down. I'm not a designer. I'm a communicator. George Lois bigcommunicatordesign Change image and share on social
When you create advertising, always start with the words. George Lois advertisecreatestart Change image and share on social
A truly great magazine cover surprises, even shocks, and connects in a nano-second. George Lois connectcovergreat Change image and share on social
From the time I was three or four years old, I drew all the time. Drew all the time, every second. George Lois drawtimeyear Change image and share on social
Truly great images make all the other millions of images you look at unimportant. You gotta look at an image and understand it in a nanosecond. George Lois gottagreatimage Change image and share on social
The 1960s was a heroic age in the history of the art of communication - the audacious movers and shakers of those times bear no resemblance to the cast of characters in 'Mad Men.' George Lois 1960sageart Change image and share on social
Whatever the creative industry, when you're confronted with the challenge of coming up with a Big Idea, always work with the most talented, innovative mind available. Hopefully... that's you. George Lois bigchallengecome Change image and share on social
You can't test great advertising. You can only test the mediocre. Not that I don't care about demographics. You have to understand who you're going after. George Lois advertisecaredemographic Change image and share on social
What I taught myself was that in any problem you get, you've got to come up with an innovative, brilliant, kind of unusual, stunning solution. George Lois brillianthaveinnovative Change image and share on social
