Jessie J

My attitude goes back to my childhood. I used to audition for theatrical roles, and you can't stand out in a room full of ambitious eight-year-old girls by acting the wallflower. I realised then that I couldn't do things half-heartedly.

We exist in this weirdly schizo culture, where sex is everywhere in the media, and yet, at the same time, you don't sit down and have a conversation about what you did in bed last night with your friends. Despite the ubiquity of sex, it's still a taboo when it comes to day-to-day conversation.

I always wanted to be a surgeon, because I had a lot of admiration for my father, who is also a surgeon. I also wanted to be a heart surgeon. That was motivated by the fact that my young aunt, a sister of my dad, died in her early 20s of a correctable heart disease.

I don't think fashion has to change every five minutes. I'd like these to be clothes you can wear for a long time - ten, 20 years; pass on to your daughter. Why buy vintage when you can open your own closet!