What really decides consumers to buy or not to buy is the content of your advertising, not its form. David Ogilvy advertisebuyconsumer Change image and share on social
Many people - and I think I am one of them - are more productive when they've had a little to drink. I find if I drink two or three brandies, I'm far better able to write. David Ogilvy brandydrinkfind Change image and share on social
I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination. David Ogilvy comedrunkardexecutive share on social