Most people have no concept of how an automatic transmission works, yet they know how to drive a car. You don't have to study physics to understand the laws of motion to drive a car. You don't have to understand any of this stuff to use Macintosh. Steve Jobs automaticcarconcept share on social
Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works. Steve Jobs deepdesigndig Change image and share on social
A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets. Steve Jobs beliefchoosecompany share on social
We're going to be able to ask our computers to monitor things for us, and when certain conditions happen, are triggered, the computers will take certain actions and inform us after the fact. Steve Jobs actioncomputercondition Change image and share on social
Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them. Steve Jobs basicallyfaithgive Change image and share on social
Innovation distinguishes between a leader and a follower. Steve Jobs distinguishfollowerinnovation Change image and share on social
The desktop computer industry is dead. Innovation has virtually ceased. Microsoft dominates with very little innovation. That's over. Apple lost. The desktop market has entered the dark ages, and it's going to be in the dark ages for the next 10 years, or certainly for the rest of this decade. Steve Jobs ageapplecease share on social
It is piracy, not overt online music stores, which is our main competitor. Steve Jobs competitormainmusic Change image and share on social
Being the richest man in the cemetery doesn't matter to me. Going to bed at night saying we've done something wonderful, that's what matters to me. Steve Jobs bedcemeteryhave Change image and share on social
For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something. Steve Jobs answeraskchange share on social