Stefano Pessina

I am not a retailer - I have never run a store; I have never understood the full details of how you can make a consumer satisfied. To build a company, to do deals, to motivate people: this is what I am able to do.

The historical novelist has to consider what has actually happened, while the SF writer is dealing in possibilities, but they are both in the business of imagining a world unlike our own and yet connected to it.

Though builders may build, in the main they follow the plans of architects. Teachers teach, but they must have a text. Politicians govern, but only upon the flow of commentary that raises them up or casts them down.