Sherwood Anderson

That in the beginning when the world was young there were a great many thoughts but no such thing as truth. Man made the truths himself and each truth was a composite of a great many vague thoughts. All about in the world were truths and they were all beautiful.

So, when you divide the world into music lovers, music fans and then those people who are just very casual about their music, it's wallpaper to them, it's elevator music, it's just the thing that's playing in the background that helps them through their day.