Sandra Lerner

Cisco never had a red quarter. Never. Took us three years to get funding, and in those three years, we were never in the red, and that was because we had two products to sell. They were not sexy or cool, but we had enough of a market that we could generate enough of a cash stream to grow the company.

Writing novels is largely about endurance and patience. I take a lot of breaks, hit walls, and go do something else while I think things through. But I do it every day, and I try to treat it as a job, something that is not dictated by whimsy or muses.