For many years, we have repeated that the direct-to-consumer channel is growing and capturing a larger share of our customers' wallet. Richard Hayne capturechannelconsumer Change image and share on social
Psychographics speaks more to an attitude, a lifestyle. Richard Hayne attitudelifestylepsychographic Change image and share on social
The model a lot of companies use is a very pyramidal model which sort of designates that all creativity, all wisdom flows from the top. We think that's the absolute wrong model. Richard Hayne absolutecompanycreativity Change image and share on social
Each brand leader is focused on ensuring that the brand relationship with its customer is strong and differentiated. To accomplish this differentiation, we plan to offer her even more unique product and talk with her in new and exciting ways. Richard Hayne accomplishbrandcustomer share on social
For a suburban man aged 30 to 40, hell is going clothing shopping on a Saturday afternoon. There are about 5,000 other things they would put on the list ahead of clothes shopping. Richard Hayne 000afternoonage Change image and share on social
Besides offering desirable products, the Free People brand continue to produce some of the most compelling imagery and customer engagement in the industry. Richard Hayne brandcompelcontinue Change image and share on social
In the direct-to-consumer channel, we continue to look at the entire world as an extension opportunity for all of our brands. Richard Hayne brandchannelconsumer Change image and share on social
We have built brands that resonate deeply with our customers. Our strategy to grow these brands is clear, and we have strong teams in place to execute this strategy. That is our formula for success. Richard Hayne brandbuildclear Change image and share on social
The Free People brand plans to drive growth on three different fronts: product expansion, geographic expansion and improved marketing. Richard Hayne branddriveexpansion Change image and share on social