Use state-of-the-heart technology online and offline to turn listeners into viral advocates and customers into raving fans. Peter Guber advocatecustomerfan Change image and share on social
Most young people haven't used their storytelling skills since they were 8 or 9 or 10 and wanted to persuade Mom and Dad to take them to the ball game. Peter Guber balldadgame Change image and share on social
Nothing drew me to the film business. I was propelled by the fear and anxiety of Vietnam. I had been drafted into the Marines. My brother was already serving in Vietnam. I bought, if you will, a stay of execution - both literally and figuratively - and went on to graduate school of business from the law school that I was attending. Peter Guber anxietyattendbrother share on social
In any situation that calls for you to persuade, convince or manage someone or a group of people to do something, the ability to tell a purposeful story will be your secret sauce. Telling to win through purposeful stories is situation, industry, gender, demographic, and psychographic-agnostic. It's an all-purpose, everyone wins tool. Peter Guber abilityagnosticcall share on social
Every journey that is successful has culs-de-sac and speed bumps. I carry a wisdom gene through my life through the good, the bad, and the ugly. Peter Guber badbumpcarry Change image and share on social
Are you motivated? Are you coherent? Is your intention aligned? Are your feet, tongue, heart and wallet congruent? That intention shines through. Peter Guber aligncoherentcongruent Change image and share on social
Stories aren't the icing on the cake; they are the cake! Peter Guber cakeicestory Change image and share on social
We tend to become social core groups, whatever our similar interest and background where we came through. It tends to be a filter through which people see themselves. It can be all different ethnicities. They can see themselves as San Franciscans, or Warriors fans. You want to build a tribe of viral advocates for that team. Peter Guber advocatebackgroundbuild share on social
There's a sense of aliveness that comes from connection, shared experience. And you see it in every place. You see it when ball players jump up and down, gather at home plate, hugging, and it's not just because they're winning, it's that shared moment, that feeling of - we enter the world alone, we leave alone. Peter Guber alivenessballconnection share on social