Nick Frost

I volunteered on a farming community in Israel for two years when I was a teenager. One of the jobs involved clearing out a massive warehouse full of chickens ready for the abattoir. The smell of 40,000 chickens in 45C is awful.

We exist in this weirdly schizo culture, where sex is everywhere in the media, and yet, at the same time, you don't sit down and have a conversation about what you did in bed last night with your friends. Despite the ubiquity of sex, it's still a taboo when it comes to day-to-day conversation.

The importance of heart health became very real for me when my father died of heart disease seven years ago. Having experienced the loss first hand, I am inspired to do everything I can to break the cycle and prevent families from losing loved ones to this preventable disease.