Appetite is essentially insatiable, and where it operates as a criterion of both action and enjoyment (that is, everywhere in the Western world since the sixteenth century) it will infallibly discover congenial agencies (mechanical and political) of expression. Marshall McLuhan actionagencyappetite share on social
All media exist to invest our lives with artificial perceptions and arbitrary values. Marshall McLuhan arbitraryartificialexist Change image and share on social
The modern Little Red Riding Hood, reared on singing commercials, has no objection to being eaten by the wolf. Marshall McLuhan commercialeathood Change image and share on social
The photograph reverses the purpose of travel, which until now had been to encounter the strange and unfamiliar. Marshall McLuhan encounterphotographpurpose Change image and share on social
An administrator in a bureaucratic world is a man who can feel big by merging his non-entity in an abstraction. A real person in touch with real things inspires terror in him. Marshall McLuhan abstractionadministratorbig Change image and share on social
We shape our tools and afterwards our tools shape us. Marshall McLuhan shapetool Change image and share on social
A point of view can be a dangerous luxury when substituted for insight and understanding. Marshall McLuhan dangerousinsightluxury Change image and share on social
It is the framework which changes with each new technology and not just the picture within the frame. Marshall McLuhan frameframeworkpicture Change image and share on social
