Whether it's an ad or organic content, video provides a new creative dimension for storytelling on 'Instagram'. Video lets people convey the power and beauty in a moment through sight, sound, and motion. Kevin Systrom beautycontentconvey share on social
'Instagram' is a media company. I think we're about visual media. I explain ourselves as a disruptive entertainment platform that enables communication through visual media. I don't think it's just photos. Kevin Systrom communicationcompanydisruptive share on social
There are fun parts of running a startup and not so fun parts, and Facebook handles the not so fun parts, like infrastructure, spam, sales. The real questions are, how big can 'Instagram' get? Is it 400 million, or bigger? Can it be a viable business if it is that big? These are at the top of the list for everyone in Silicon Valley. Kevin Systrom bigbusinessfacebook share on social
Back in the day, I actually studied photography in Florence for a few months, and my photography teacher took away my digital camera and said, 'No, use this - it's analog and it's square.' It was a Holga camera, a very cheap $3 or $4 plastic camera. And that's what inspired 'Instagram'. Kevin Systrom analogbackcamera share on social
'Instagram' is an app that only took 8 weeks to build and ship but was a product of over a year of work. Kevin Systrom appbuildinstagram Change image and share on social
I think Instagram at its best is where you feel like you're getting the most authentic version of the person on the other side of the camera. Someone who does this wonderfully well is Lena Dunham. Kevin Systrom authenticcameradunham Change image and share on social
I'm a huge fan of what 'Hipstamatic' is doing and all they've accomplished. Kevin Systrom accomplishfanhave Change image and share on social
It's wonderful when you pair entrepreneurs together because they can share experiences and in some ways push each other to build better products going forward. Kevin Systrom buildentrepreneurexperience Change image and share on social
A platform is the base from which something big happens. In our case, we're an entertainment platform in the sense that there are people signing up like MTV, Burberry, folks like Taylor Swift and Justin Bieber. And why? Because it's their channel to control their entertainment to their fans. Kevin Systrom basebieberbig share on social
Traditional businesses can say, 'We're going to sell widgets to people, and it will make X amount of profit.' But new business models are hard. Kevin Systrom amountbusinesshard Change image and share on social