Jonathan Stroud

As an author, you need to keep talking to your audience to remind yourself what they like and what they don't like. You spend most of your life locked in a room, and you need to be social occasionally.

We grow up being told about great figures in our society, and as you get older you have to question the stories you've been told and decide if these great figures are indeed as great as you've been told.

Startups need to focus on building a foundation for their company culture early, and then they need to revisit it often. Every time a hire is made, a feature is launched, a Facebook status is updated, a press interview is given, a round of financing is raised, or a meeting is held, culture should be part of the decision-making process.