Top 16 Quotes by John Seabrook

When Spotify launched in the U.S. in 2011, it relied on simple usage-based algorithms to connect users and music, a process known as 'collaborative filtering.' These algorithms were more often annoying than useful.

Spotify appeared nine years after Napster, the pioneering file-sharing service, which unleashed piracy on the record business and began the cataclysm that caused worldwide revenues to decline from a peak of twenty-seven billion dollars in 1999 to fifteen billion in 2013.

Pepsi is the second-most-recognized beverage brand in the world after Coke, and eighteen of PepsiCo's other brands, which include Tropicana, Gatorade, and Quaker Oats, are billion-dollar businesses in their own right.

Like Honeycrisp, SweeTango has much larger cells than other apples, and when you bite into it, the cells shatter rather than cleaving along the cell walls, as is the case with most popular apples. The bursting of the cells fills your mouth with juice. Chunks of SweeTango snap off in your mouth with a loud cracking sound.

Although the flagship brand, Pepsi-Cola, has always been second to Coca-Cola, the Frito-Lay division is ten times larger than its largest competitor, Diamond Foods, Inc., of San Francisco. Its products take up whole aisles at Walmart.