I never claimed to be a computer engineer, but I did train as an industrial designer, and I am a consumer marketer, and I am very comfortable dealing with complex businesses and complexity in general and simplifying it - basically a systems designer. John Sculley basicallybusinessclaim share on social
We see healthcare shifting from a procedure reimbursement, where in this country doctors are reimbursed for how many procedures they conduct, to a world where people will be reimbursed for the outcomes - did the patient actually get better, and what was the total cost of the cycle of care. John Sculley careconductcost share on social
One thing about Apple is they have these fanboys - as I always say, 'Sell to the people who love us.' For example when they came up with iPad mini, everyone who had an iPad went out and bought a mini as well. John Sculley applebuyfanboys share on social
Health innovation, enabled by digital technologies to build big consumer service brands, is an incredibly interesting, complex problem to work on. John Sculley bigbrandbuild Change image and share on social
The only thing I would say is, I think there's a lot of future value in Blackberry, but without experienced people who have run this type of business, and without a strategic plan, it would be really challenging. John Sculley blackberrybusinesschallenge share on social
Stay the course and keep building an integrated Apple ecosystem of iPhone + iPod + iMac + iTunes + App Store + Apple TV. No one has yet demonstrated they understand how to create an 'experience-based ecosystem' as well as Apple. John Sculley appapplebase share on social
It's suddenly practical to do very high quality video wirelessly over mobile devices, and we're just in the early days of that. John Sculley daydeviceearly Change image and share on social
Apple makes really good products, and Samsung makes really good products. It's really a two-horse race. Where I think Apple is exposed: the price points of Apple's products are just so high by comparison with Samsung's. John Sculley applecomparisonexpose share on social
Ross Perot came and visited Apple several times and visited the Macintosh factory. Ross was a systems thinker. John Sculley applefactorymacintosh Change image and share on social
If we hadn't put a man on the moon, there wouldn't be a Silicon Valley today. John Sculley manmoonput Change image and share on social