John Quelch

Changing our consumer behaviour is similar to quitting smoking. Unless people are shocked into doing it, either by social disapproval or family disapproval or fear of the medical consequences, they'll just keep on smoking.

In 1967, the world health community launched a global effort to eradicate smallpox. It took a coordinated, worldwide effort, required the commitment of every government, and cost $130 million dollars. By 1977, smallpox had disappeared.

You know when Hollywood does a great big blockbuster that really wraps you up in a world, and lets you believe in extraordinary things that move you in some way, in an almost operatic sensibility? That to me is the most fun I have at the movies.

My grandma actually put me in girdles when I was around nine or ten because I had hips even then, and she didn't want boys to be attracted to me. Having hips meant you were a full-grown woman, and I was too young for that.