John Hodgman

I do not think that a museum needs to engage with pop culture in order to make itself interesting to museumgoers. Museums are already interesting and engaging with pop culture for its own sake is just a quick way to seem and become dated.

Comics have a problem, and that is continuity - the obsession with placing the characters in an existing world, where every event is marked in canon. You're supposed to believe that these weepy star boys of now are the same gung-ho super teens fighting space monsters in the '60s, and they've only aged perhaps five years.