Growing up in Canada, I used to love a walk in the early morning, when the streets are quiet and the sun was shining. Walking in the morning is still very refreshing... and if I can, I will walk to my first meeting or appointment. Imran Amed appointmentcanadaearly share on social
For someone who comes from my business background, getting fashion people aligned around certain things can be a challenge. In a way, the industry is so forward-looking. And yet, sometimes people in fashion are not open to change. Imran Amed alignbackgroundbusiness share on social
The way the media tends to cover fashion is as this superfluous, vacuous industry. They focus on models and shows, but behind all that is a massive global industry. Imran Amed coverfashionfocus Change image and share on social
Look at the way sports, music and film have become driving forces of popular culture. Fashion is the fourth pillar. Imran Amed culturedrivefashion Change image and share on social
My advice to owners of fashion brands is that you have to give digital a seat at the board table. A lot of brands treat digital strategy as something on the side. Imran Amed adviceboardbrand Change image and share on social
It's not like I ever sat in my room and said I was going to start a media company and become an editor in chief. It was never my dream. It was something that just happened. Imran Amed chiefcompanydream Change image and share on social
I focus on projects I am passionate about and only work with people I respect. Without these supportive teams, partners and clients, I could never work on so many things. I am fortunate that they see the value in the multiplicity of my work and how it all comes together in a kind of virtuous cycle. Imran Amed clientcyclefocus share on social
The most fascinating part is how fashion just attracts all these social rejects, if you will, from around the world, encourages individuality. They're the people who make the industry tick. Imran Amed attractencouragefascinate Change image and share on social
Know your target audience. Always keep them at the forefront of your mind. Understand their lifestyle and what they are looking for. Gather their feedback and use it to tailor your approach. The voice of the consumer is an essential input into the development of any fashion business or blog. Imran Amed approachaudienceblog share on social
One of my closest friends was a half-black, half-Jewish girl. Another good friend had a shaved head... but I was also friends with jocks. I was a 'floater,' I guess you could say. Imran Amed blackclosefloater Change image and share on social