If you don't love what you're doing with unbridled passion and enthusiasm, you're not going to succeed when you hit obstacles. Howard Schultz enthusiasmhitlove Change image and share on social
Our history is based on extending the brand to categories within the guardrails of Starbucks. Howard Schultz basebrandcategory Change image and share on social
Beverages have to be created. And they're created by looking at what trend is in, say, the fashion industry - what color's hot right now. Howard Schultz beveragecolorcreate Change image and share on social
Starbucks has a role and a meaningful relationship with people that is not only about the coffee. Howard Schultz coffeemeaningfulpeople Change image and share on social
London, a city where creativity and innovation have always flourished, provides a significant home for Starbucks and a significant gateway into Europe. Howard Schultz citycreativityeurope Change image and share on social
I probably have about four or five cups of coffee a day. I make myself an espresso macchiato when I wake, which is a shot of espresso and just a dollop of steamed milk. Then, if I'm going to do some work at home, I would make myself a French press. It's the best way to make conventional coffee. Howard Schultz coffeeconventionalcup share on social
I'm much more concerned about America than the Democratic Party. Howard Schultz americaconcerndemocratic Change image and share on social
What I would say to young entrepreneurs is there's so many moments in your life where you have these dreams, and people are trying to protect you, and they say, perhaps, friends, family, parents sometimes, they don't agree with it, they think, 'This is just too high of a hurdle.' And I don't agree with that. Howard Schultz agreedreamentrepreneur share on social
For Starbucks, there will be no shortage of the highest-quality arabica beans. I suspect that for some others there could potentially be a problem, not in the near term, but over time. Howard Schultz arabicabeanhigh Change image and share on social
I think the currency of leadership is transparency. You've got to be truthful. I don't think you should be vulnerable every day, but there are moments where you've got to share your soul and conscience with people and show them who you are, and not be afraid of it. Howard Schultz afraidconsciencecurrency share on social