Human beings, viewed as behaving systems, are quite simple. The apparent complexity of our behavior over time is largely a reflection of the complexity of the environment in which we find ourselves. Herbert Simon apparentbehavebehavior Change image and share on social
Human knowledge has been changing from the word go and people in certain respects behave more rationally than they did when they didn't have it. They spend less time doing rain dances and more time seeding clouds. Herbert Simon behavechangecloud share on social
Forget about Nobel prizes; they aren't really very important. Herbert Simon forgetimportantnobel Change image and share on social
All correct reasoning is a grand system of tautologies, but only God can make direct use of that fact. Herbert Simon correctdirectfact Change image and share on social
One of the first rules of science is if somebody delivers a secret weapon to you, you better use it. Herbert Simon deliverrulescience Change image and share on social
No one has characterized market mechanisms better than Friedrich von Hayek. Herbert Simon characterizefriedrichhayek Change image and share on social
The world is vast, beautiful, and fascinating, even awe-inspiring - but impersonal. It demands nothing of me, and allows me to demand nothing of it. Herbert Simon awebeautifuldemand Change image and share on social
Engineering, medicine, business, architecture and painting are concerned not with the necessary but with the contingent - not with how things are but with how they might be - in short, with design. Herbert Simon architecturebusinessconcern Change image and share on social
The proper study of mankind is the science of design. Herbert Simon designmankindproper Change image and share on social