What information consumes is rather obvious: it consumes the attention of its recipients. Hence a wealth of information creates a poverty of attention, and a need to allocate that attention efficiently among the overabundance of information sources that might consume it. Herbert Simon allocateattentionconsume share on social
The world is vast, beautiful, and fascinating, even awe-inspiring - but impersonal. It demands nothing of me, and allows me to demand nothing of it. Herbert Simon awebeautifuldemand Change image and share on social
Engineering, medicine, business, architecture and painting are concerned not with the necessary but with the contingent - not with how things are but with how they might be - in short, with design. Herbert Simon architecturebusinessconcern Change image and share on social
In the computer field, the moment of truth is a running program; all else is prophecy. Herbert Simon computerfieldmoment Change image and share on social
Maybe we ought to have a world in which things are divided between people kind of fairly. Herbert Simon dividefairlykind Change image and share on social
Learning is any change in a system that produces a more or less permanent change in its capacity for adapting to its environment. Herbert Simon adaptcapacitychange Change image and share on social
Most of us really aren't horribly unique. There are 6 billion of us. Put 'em all in one room and very few would stand out as individuals. So maybe we ought to think of worth in terms of our ability to get along as a part of nature, rather than being the lords over nature. Herbert Simon abilitybillionhorribly share on social
One of the first rules of science is if somebody delivers a secret weapon to you, you better use it. Herbert Simon deliverrulescience Change image and share on social
Human beings, viewed as behaving systems, are quite simple. The apparent complexity of our behavior over time is largely a reflection of the complexity of the environment in which we find ourselves. Herbert Simon apparentbehavebehavior Change image and share on social
Anything that gives us new knowledge gives us an opportunity to be more rational. Herbert Simon knowledgeopportunityrational Change image and share on social