I used to have to pick up the phone and talk to people who placed orders for the car. When you reach a certain size, you need to have processes in place. Henrik Fisker carorderpeople Change image and share on social
Most automakers develop multiple options for a single project. Then they present those options to a committee of executives who decide which one to go with. That takes a lot of time. Henrik Fisker automakercommitteedecide Change image and share on social
As a car lover, I ask myself, 'What am I going to be buying in the future? Will it be a boring, underpowered, dorky car because the government tells me I shouldn't pollute? Or do I come up with a cool-looking, sexy dream car that is also part of the future?' Henrik Fisker borebuycar share on social
I believe there's still room for the dream a lot of people in the industry have - to design and build your own cars. Henrik Fisker buildcardesign Change image and share on social
I come from Denmark; Fisker Automotive comes from California. Henrik Fisker automotivecaliforniadenmark Change image and share on social
Once investors come in, it's hardly your company anymore! Henrik Fisker anymorecompanyinvestor Change image and share on social
When we first showed the Karma in January 2008, we had barely started the company. Henrik Fisker barelycompanyjanuary Change image and share on social
If you think about jeans or phones or television, we are used to new brands popping up right and left. But in the car industry, we grew up with Mercedes, BMW, General Motors, and Ford, and nobody can remember during his or her upbringing a new car brand coming to life. Henrik Fisker bmwbrandcar share on social
You always have to stimulate the senses. Henrik Fisker sensestimulate Change image and share on social
We believe that there are many buyers who want a stylish, sporty car that sends a positive message about their concern for the environment as they drive it down the street. Henrik Fisker buyercarconcern Change image and share on social