Creativity involves breaking out of established patterns in order to look at things in a different way. Edward de Bono breakcreativityestablish Change image and share on social
In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better. Edward de Bono continueencyclopediafreeze Change image and share on social
Humor is probably the most significant characteristics of the human mind. Far more significant than reason. In fact, reason is actually a very cheap commodity. Edward de Bono characteristiccheapcommodity Change image and share on social
In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures. Edward de Bono accuratelycostdeal share on social
Many highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven. Edward de Bono averagecardrive Change image and share on social
A painter may be looking at the world in a way which is very different from everyone else. If he's a craftsman, he can get other people to see the world through his eyes, and so he enlarges our vision, perception, and there's great value in that. Edward de Bono craftsmanenlargeeye share on social
A memory is what is left when something happens and does not completely unhappen. Edward de Bono completelyleavememory Change image and share on social
Studies have shown that 90% of error in thinking is due to error in perception. If you can change your perception, you can change your emotion and this can lead to new ideas. Edward de Bono changedueemotion Change image and share on social
It's always amazed me how little attention philosophers, psychologists, or anyone else actually has paid to humor. Edward de Bono amazeattentionhumor Change image and share on social
If you never change your mind, why have one? Edward de Bono changemind Change image and share on social
