The iPad - contrary to the way most people thought about it - is not a tablet computer running the Apple operating system. It's more like a very big iPhone, running the iPhone operating system. Douglas Rushkoff applebigcomputer Change image and share on social
It's not that MySpace lost and Facebook won. It's that MySpace won first, and Facebook won next. They'll go down in the same order. Douglas Rushkoff facebooklosemyspace Change image and share on social
Since the dawn of the Internet, I have always operated under the assumption that if the government or corporations have technological capability to do something, they are doing it - whatever the laws we happen to know about might say. Douglas Rushkoff assumptioncapabilitycorporation share on social
The first step toward maintaining autonomy in any programmed environment is to be aware that there's programming going on. It's as simple as understanding the commercials are there to help sell things. And that TV shows are there to sell commercials, and so on. Douglas Rushkoff autonomyawarecommercial share on social
The faux now of Twitter updates and things pinging at you - all the pulses from digitality that we try to keep up with because we sense that there's something going on that we need to tap into - are artifacts, or symptoms of living in this atemporal reality. And it's not any worse than living in the 'time is money' reality that we're leaving. Douglas Rushkoff artifactatemporalbadly share on social
We all know the feeling of surrendering to the embedded biases of our devices. We let our cell phones ping us every time there's an incoming message and check our e-mail even when we'd best pay attention to what's going on around us in the real world. We text while driving. Douglas Rushkoff attentionbiasecell share on social
Microsoft's new OS, Windows 7, may finally be a worthy successor to XP, eliminating the clutter of Vista and letting users get to what they want to use without the fuss. All this, while remaining compatible with their IT departments' demands for scalability and custom implementations. Douglas Rushkoff cluttercompatiblecustom share on social
Think 'Game of Thrones.' In the old days, this sort of show might be considered bad writing. It doesn't really seem to be moving toward a crisis or climax, it has no true protagonist, and it's structured less like a TV show or a movie than a soap opera. Douglas Rushkoff badclimaxconsider share on social
Many billboards and magazine ads have resorted to showing isolated body parts rather than full-body portraits of models using or wearing products. This style of photography, known in the industry as abstract representation, allows the viewer to see himself in the advertisement, rather than the model. Douglas Rushkoff abstractadvertisementbillboard share on social
Most simply, 'present shock' is the human response to living in a world that's always on real time and simultaneous. You know, in some ways it's the impact of living in a digital environment, and in other ways it's just really what happens when you stop leaning so forward to the millennium and you finally arrive there. Douglas Rushkoff arrivedigitalenvironment share on social