Don Yaeger

As the Olympic torch neared Lake Placid, N.Y., in 1980, signaling the opening of that year's Winter Olympics, newspapers and magazines throughout the world offered predictions on who would win medals in the major sports. Not a single publication gave the American men's hockey team a chance against the world powers.

If you've done a bit of journalism, everyone assumes you must be moving into PR. We're absolutely not becoming a PR agency and we're not turning into Brunswick. We will remain SRU, but we will be owned by the Brunswick Group. It's quite different.

What I look for when I see a piece of art for the first time is some kind of emotional, intellectual experience, that's a combination of both of those things and is informed by my knowledge and something new that I see the artist doing.