We don't need to dumb down our stuff. And it's important to know how far we can push readers. Ashwin Sanghi dumbimportantpush Change image and share on social
I was told that Ganesha sat between Lakshmi and Saraswati. My quest to attain the blessings of both goddesses explains my physique. Ashwin Sanghi attainblessingexplain Change image and share on social
Physicists explain creation by telling us that the universe began with the Big Bang, an intense energy singularity that continued expanding. But who created the singularity? Ashwin Sanghi bangbeginbig Change image and share on social
My greatest qualification for writing fiction was my ability to lie with a straight face as a child. Ashwin Sanghi abilitychildface Change image and share on social
I want my writing to reach people. I don't write for a market. I write from my heart, something that appeals to me. The marketing, segmenting etc., can be done by your publisher, not you. Ashwin Sanghi appealheartmarket Change image and share on social
The first thriller ever? It was probably one from 1697. It was called 'Little Red Riding Hood.' Ashwin Sanghi callhoodred Change image and share on social
I would imagine that anyone picking up a book written by me would expect a fast-paced story that requires minimal effort to turn the pages. The reader would also be looking for some out-of-the-ordinary revelations along the way. At the end of the day, I'm a writer who simply loves revealing stuff that is out-of-the-ordinary. Ashwin Sanghi bookdayeffort share on social
Did God create man, or did man create God? Either way, the decision needs to be reviewed. Ashwin Sanghi createdecisiongod Change image and share on social
I've always been fascinated by books. When I was young, my grandfather used to hand out a book - which would be anything from a biography to a classic - to me every week and ask me to write a piece on what I thought about it. On the other hand, my mother used to love reading thrillers and bestsellers. Ashwin Sanghi bestsellerbiographybook share on social
Though it is very easy to do valuations, eyeballs and brand prominence surveys, you should never allow any of them to influence the balance sheet. Ashwin Sanghi balancebrandeasy Change image and share on social