Zadie Smith

The roots of rap are originally ghetto-ised or extremely working class. So when you're an artist who's making something which isn't how its mainstream appearance should be, there's always these strange questions of authenticity and what you have to do to be 'real' as a rapper.

I don't really know what it is about vampires that makes them such a powerful symbol, metaphor, whatever in people's consciousness. But I do know they're tremendously powerful. I mean, there's a vampire on 'Sesame Street.' And Count Chocula. I don't know why it's so powerful.

You make your first album, you make some money, and you feel like you still have to show face, like 'I still go to the projects.' I'm like, why? Your job is to inspire people from your neighborhood to get out. You grew up there. What makes you think it's so cool?