Yves Behar

I think every business, really, has a unique reason for being, unique assets, unique attributes, a unique history. And that can be turned into a very attractive design story, essentially, that consumers can relate to.

I am so tired of ruggedly handsome heroes. I don't know too many ruggedly handsome people who are necessarily nice people. In fact, the beautiful people have a big handicap because they rely too much on their appearance and don't bother to become interesting.

Only the closest collaborators of the Fuehrer know how difficult is the burden of this responsibility; how sorrowful are the hours during which decisions must be made which bear upon the well being and the fate of all of Germany.