The only problem we've had is the amount of time it's taking people to develop titles. Trip Hawkins amountdevelophave Change image and share on social
The way companies hang on to their marketshare is by being scared. Trip Hawkins companyhangmarketshare Change image and share on social
I'm not saying that more performance wouldn't be better - all these technologies are going to get better - that's the difference between first generation and second generation. Trip Hawkins differencegenerationperformance Change image and share on social
So the guy that we're really targeting our system at this year is one of the guys who brought a 16bit system three or four years ago and has pretty much had it with that, and he's ready to buy something new. Trip Hawkins 16bitagobring share on social
Console game publishing has become more like theatrical release film-making and it is very hard if you are not one of the major publishers, and even for them it is hard unless they are working with major game brands. Trip Hawkins brandconsolefilm share on social
If you always wanted to wait for something better, you'd never buy anything, right? Trip Hawkins buywaitwant Change image and share on social
And initially, a lot of companies avoid trying to make a really radical new kind of title for a new system, because that would involve learning a new machine and learning how to make the new title at the same time. Trip Hawkins avoidcompanyinitially share on social
There's a basic principle about consumer electronics: it gets more powerful all the time and it gets cheaper all the time. that's true of all types of consumer electronics. Trip Hawkins basiccheapconsumer Change image and share on social
With our next generation hardware, polygon rendering will probably be an area we'll get more heavily into. Trip Hawkins areagenerationhardware Change image and share on social
But any big change is more likely to result if there is a disruptive event such as new technologies or platforms that have a surprising effect on market share. Trip Hawkins bigchangedisruptive Change image and share on social
