Trip Adler

The subscriptions were working so well, and on top of that, we saw the success of Netflix and Spotify and thought, 'We can create a similar kind of experience for books.'

The original idea was to make it easy to publish content on the Web and find an audience. What we learned from publishers is that the thing they want the most is more readers and more revenue.

I was talking to my dad, who's a neurosurgeon. He had this academic paper he wanted to publish. Journals take about 18 months to publish a paper, and he just wanted to get things up there.

Another thing that freaks me out is time. Time is like a book. You have a beginning, a middle and an end. It's just a cycle.

I've always been very determined, ever since I was a little girl, to make my way.