Susan Orlean

Election Day outside of big cities is different. For one thing, there are so few people in my town that each individual vote really does matter, and several local races have been decided by as many votes as you can count on one hand.

Every time you log in to Facebook, every time you click on your News Feed, every time you Like a photo, every time you send anything via Messenger, you add another data point to the galaxy they already have regarding you and your behavior.