Stella McCartney

I am very aware of my family name. I'm very aware of the legacy that that kind of carries with it. And I think that I didn't want to lose any kind of hold of that. And I think once you're born into something that you're proud of and that you're aware of, you don't take it lightly.

I was never drawn just into fashion. I was drawn into it because I am really interested in serving women and providing women with solutions, trying to figure out what we need and why we need that and why we wear stuff, how it makes us feel. That was always my starting point, you know.

It is only when you watch the dense mass of thousands of ants, crowded together around the Hill, blackening the ground, that you begin to see the whole beast, and now you observe it thinking, planning, calculating. It is an intelligence, a kind of live computer, with crawling bits for its wits.