The currency of universal values make brands innately sharable. Download Download Share on Facebook Share on Twitter Rotate quotes brand currency innately
The way customers relate to brands and how profit is generated has changed so dramatically almost every professional is being challenged to reconsider what they do in order to stay relevant. Simon Mainwaring brandchallengechange Change image and share on social
The question remains: which brands will commit to creating a private sector pillar of social change, and which will become casualties of their own outdated thinking? Simon Mainwaring brandcasualtychange Change image and share on social
The role of social media is critical because it helps to spread cognitive dissonance by connecting thought leaders and activists to ordinary citizens rapidly expanding the network of people who become willing to take action. Simon Mainwaring actionactivistcitizen share on social
Secular writers can tell a story about the physical, the emotional, and the intellectual parts of a character. But no matter how well they tell the story, they miss a facet that is innately part of all of us - the spiritual. Karen Kingsbury characteremotionalfacet share on social
Positioning the brand and regaining trust are all smart things for us to do and those are the litmus tests for any decisions we make. John McKinley branddecisionlitmus Change image and share on social
China needs a currency that reflects underlying economic fundamentals. Henry Paulson chinacurrencyeconomic Change image and share on social