If we live in a world where information drives what we do, the information we get becomes the most important thing. The person who chooses that information has power. Seth Godin choosedriveimportant Change image and share on social
Canoeing was hard and scary, and the wind could blow you across the lake if you did it wrong. After a year of not doing it right, I could talk to people and get them to sit up straight, take different kinds of chances, to breathe differently, to engage in the moment in the boat. And I changed them, and I changed me in the process. Seth Godin blowboatbreathe share on social
If a product's future is unlikely to be remarkable - if you can't imagine a future in which people are once again fascinated by your product - it's time to realize that the game has changed. Instead of investing in a dying product, take profits and reinvest them in building something new. Seth Godin buildchangedie share on social
And it turns out that tribes, not money, not factories, that can change our world, that can change politics, that can align large numbers of people. Not because you force them to do something against their will. But because they wanted to connect. Seth Godin alignchangeconnect share on social
Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable. Seth Godin bosschartfeel Change image and share on social
In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. Seth Godin busycrowdfailure Change image and share on social
I intentionally abandoned the hard stuff early on because not only do I think it's useless, I think it's a distraction. Seth Godin abandondistractionearly Change image and share on social
I was lucky enough to co-found a business in college that ended up with 400 employees, and I launched 20 different projects while I was there - a project a week. Seth Godin businesscollegeemployee Change image and share on social
Kickstarter eliminates the risk that publishers and booksellers face. They have limited resources and limited shelf space, and Kickstarter is proof to them that something is going to work. Seth Godin booksellereliminateface Change image and share on social