Ryan Tedder

Melody is the single most important thing to any song, period. I don't care what anybody says, it trumps everything. Not because that's my opinion but because I think it's actually indisputable fact. The human brain retains melody easier than it retains words. It's that simple.

I think the true test of a pop song, for me, and I've talked to a lot of other writers about this, is you take your demo, you pop it in your car and you drive down Sunset Blvd. to Santa Monica, and that's the Hollywood car test.

What a piece of garbage this smart car is. There's a commercial - the smart car has zero percent interest for six years. Well, good, I got zero percent in six years in buying this smart car. I'll tell you that much. I mean, it's ridiculous. My buddy has a smart car, totaled it. He hit a deer tick.

You make your first album, you make some money, and you feel like you still have to show face, like 'I still go to the projects.' I'm like, why? Your job is to inspire people from your neighborhood to get out. You grew up there. What makes you think it's so cool?