Roone Arledge

But if you cover the World Series on the news or do a feature on an Ali boxing match then all of a sudden ears go up all over the place and people say what the hell are you doing. The reason for that is that we're doing something that people are really interested in.

One of the reasons why when Elvis dies or the Son of Sam is captured ABC News' ratings go up is because people who don't normally watch news are watching then. The question is, do you want to attract people who don't watch network news or fight over the people who do?

The backbone of any improvement of governance, its development as well as its protection from any form of wastage or excessiveness, is a mechanism to place laws under the microscope of revision and modernization until they resonate in tune with the methodological development and new administrative technologies.

Somehow we must reintegrate the scientific with the popular and reconnect the future to the present. This is less a job for scientists, engineers, bureaucrats, and administrators and more a job for novelists, moviemakers, popularizers, and politicians.