Roland Barthes

Myth is neither a lie nor a confession: it is an inflexion.

The bastard form of mass culture is humiliated repetition... always new books, new programs, new films, news items, but always the same meaning.

What I claim is to live to the full the contradiction of my time, which may well make sarcasm the condition of truth.

Perhaps the mission of those who love mankind is to make people laugh at the truth, to make truth laugh, because the only truth lies in learning to free ourselves from insane passion for the truth.

I would never create an image for myself; I'm not that clever.

I wish to be useful, and every kind of service necessary to the public good becomes honorable by being necessary.