Rodney Stark

Mormons are an extraordinarily educated and professional population. They have all these virtues: They work hard, don't skip school, have no scandals. Consequently, you find them in a lot of consequential places.

I had an instinctive feeling that the people who have little or no school training should have something coming into their homes weekly which dealt with their problems in a simple, helpful way... so I wrote in a plain, common-sense way on the things that concerned our people.

At Yahoo, we were one of the early proponents of the power of content showcased through new media. SnagFilms, with its large library and breadth of digital distribution, can help shape this next phase, bringing great stories to broad new audiences.

Some of the reasons John McCain lost in 2008 were his lackluster campaign, his refusal to showcase Obama's extreme liberalism and, thus, his failure to demonstrate why he would make a better president than Obama.