As more airlines consolidated and grew larger and more focused on the bottom line, flying in the U.S. became an awful experience. Despite moves to block our airline from flying, Virgin America began service in August 2007 - with the goal of making flying good again. Richard Branson airlineamericaaugust share on social
When we launched a new company, I reviewed the ads and marketing materials and asked those presenting the campaign to read everything aloud to test the phrasing and concept. If I could grasp it quickly, then it passed with muster. We would get our message across only if it was understandable at first glance. Richard Branson aloudaskcampaign share on social
You never know with these things when you're trying something new what can happen. This is all experimental. Richard Branson experimentalhappenthing Change image and share on social
I've never gone into business to make money. Every Virgin product and service has been made into a reality to make a positive difference in people's lives. And by focusing on the happiness of our customers, we have been able to build a successful group of companies. Richard Branson buildbusinesscompany share on social
We have one planet in our solar system that's habitable, and that's the Earth, and space travel can transform things back here for the better. First of all, by just having people go to space and look back on this fragile planet we live on. People have come back transformed and have done fantastic things. Richard Branson backearthfantastic share on social
We believe that within five years, 96 percent of British consumers will have access to the Internet, whether it be through a personal computer, a set-top box or a mobile phone. Richard Branson accessboxbritish Change image and share on social
Although I've been living in the British Virgin Islands for some time now, I have never stopped caring passionately about the U.K. and its great people. Richard Branson britishcaregreat Change image and share on social
The jet stream is a very strong force and pushing a balloon into it is like pushing up against a brick wall, but once we got into it, we found that, remarkably, the balloon went whatever speed the wind went. Richard Branson balloonbrickfind share on social
There is no way I would ask others to go on a Virgin Galactic flight if I didn't feel it was safe enough for myself. Richard Branson feelflightgalactic Change image and share on social
Well, we know that people in Australia love the idea of both Impulse and Virgin Blue getting up and adding a bit of competition, and it's fun to be able to deliver it. Richard Branson addaustraliabite Change image and share on social