Richard Ayoade

A lot of comedies are based on the reaction shot. You have one person doing something stupid and one person is generally the straight man, and the laughs generally come on the reaction of the straight man to the funny thing the other person has done.

I haven't modelled since I was 12 - that was a one-time thing, and I did it as a kid to make a little money to save up for university. Acting is my first love as well as writing and eventually producing and directing.

It is only when you watch the dense mass of thousands of ants, crowded together around the Hill, blackening the ground, that you begin to see the whole beast, and now you observe it thinking, planning, calculating. It is an intelligence, a kind of live computer, with crawling bits for its wits.