Rashida Jones

There's people who watch shows while they're preparing their dinners, and they don't want to focus, and they don't want to be challenged, and whatever. And then there's people who want to really sit down and get into a character in a world, and feel like they're expanding, or they have complex relationships, or whatever.

On YouTube, when you have a big viral success with a song that isn't your own, the natural inclination for most YouTubers is to keep doing that. What you really should do is show people that you actually have substance and can write your own music.