From the beginning, the Mac has been about Apple taking responsibility for the whole thing: hardware, software, how applications can work, and, increasingly, Internet services. Phil Schiller appleapplicationbegin Change image and share on social
The belief is more and more as we use iCloud services for documents and our photos and videos and music that perhaps the most price-conscious customers are able to live in an environment where they don't need gobs of local storage because these services are lightening the load. Phil Schiller beliefconsciouscustomer share on social
Every company that made computers when we started the Mac, they're all gone. Phil Schiller companycomputermac Change image and share on social
With every project, there are things that surprise you with the meaning they take on as you start to use them. Phil Schiller meanprojectstart Change image and share on social
I'd prefer not to tell confidential information about future products. Phil Schiller confidentialfutureinformation Change image and share on social
Any aluminum product may scratch or chip with use, exposing its natural silver color. That is normal. Phil Schiller aluminumchipcolor Change image and share on social
There's just something so amazing about being anywhere, and some music starts playing, and you just hold up your phone and can find out what it is. You never again have to say, 'That's a great song! Who is it by?' Phil Schiller amazefindgreat share on social
We got rid of parallel ports, the serial bus, floppy drives, physical keyboards on phones - do you miss the physical keyboards on your phone? Phil Schiller busdrivefloppy Change image and share on social
If you want a product that's thicker with a bigger battery, it's also heavier, more costly, takes longer to charge. Phil Schiller batterybigcharge Change image and share on social
That's the Apple I want - I want an Apple that's bold and taking risks and being aggressive. Phil Schiller aggressiveapplebold Change image and share on social
