Peter Landesman

I don't think fashion has to change every five minutes. I'd like these to be clothes you can wear for a long time - ten, 20 years; pass on to your daughter. Why buy vintage when you can open your own closet!

If you've done a bit of journalism, everyone assumes you must be moving into PR. We're absolutely not becoming a PR agency and we're not turning into Brunswick. We will remain SRU, but we will be owned by the Brunswick Group. It's quite different.